OpenEvidence Acquires AI Advertising Startup Amaro

Sep 12, 2025
OpenEvidence has acquired Amaro, an AI-native advertising company backed by Google Ventures, to enhance its healthcare platform capabilities.

OpenEvidence has acquired Amaro, an AI-native advertising company, announced in a press release. Amaro, backed by Google Ventures and Greycroft, specializes in optimizing advertising deployment through intelligent automation.

The acquisition aims to expand OpenEvidence's platform capabilities, particularly in building a modern advertising infrastructure for healthcare professionals. OpenEvidence, which powers over half a million clinical conversations daily, sees this acquisition as a strategic fit to accelerate its growth and enhance its ad-supported model.

Amaro's team and technology will integrate into OpenEvidence's operations, supporting its mission to provide high-quality information to clinicians. This move follows OpenEvidence's recent $210 million Series B financing, valuing the company at $3.5 billion.

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