Swivel Secures $5.8M Series A Funding to Enhance AI in Ad Operations

Apr 30, 2025
Swivel, formerly known as PilotDesk, has raised $5.8 million in Series A funding led by Tribeca Venture Partners and Ardent Venture Partners. The funding will support the development of AI-driven automation in advertising operations.
Swivel Secures $5.8M Series A Funding to Enhance AI in Ad Operations

Swivel, previously known as PilotDesk, has secured $5.8 million in Series A funding, announced in a press release. The funding round was led by Tribeca Venture Partners and Ardent Venture Partners, with participation from new and existing investors.

The company, which specializes in no-code AI workflow automation for advertising operations, aims to use the funds to accelerate product development and expand its team. Swivel's platform is designed to enhance efficiency in ad operations by automating repetitive tasks, allowing teams to focus on strategic growth and performance.

The rebranding from PilotDesk to Swivel marks a new phase in the company's evolution, emphasizing its commitment to building intelligent systems that integrate seamlessly with existing ad platforms. The funding will also support the development of deeper AI-driven orchestration and unified analytics, enhancing Swivel's capabilities in the adtech space.

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